In the Age of the Customer, sales effectiveness depends mightily on the buyer experience. Despite nearly-universal agreement on the need for creating value in every step of the buyer’s journey, sellers continue to struggle with how to create that value and connect meaningfully with buyers. New research bridges the gap and reveals the behavioral blueprint for sellers that makes buyers more likely to meet with them — and more likely to buy from them.
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The ultimate guide to relationships, influence and persuasion in 21st century business.
What is most important to your success as a sales or business professional? Is it education, experience, product knowledge, job title, territory, or business dress? Is it your company’s reputation, product, price, marketing collateral, delivery lead times, in stock ratios, service guarantees, management strength, or warehouse location? Is it testimonials, the latest Forbes write up, or brand awareness? … Read More
Sales training doesn’t develop sales champions. Managers do.
The secret to developing a team of high performers isn’t more training but better coaching. When managers effectively coach their people around best practices, core competencies and the inner game of coaching that develops the champion attitude, it makes your training stick. With Keith Rosen’s coaching methodology and proven L.E.A.D.S. Coaching Framework™ used by the world’s top organizations, you’ll get your sales and… Read More
How to achieve wealth, happiness, and peace of mind through personal responsibility.
The Power of Consistency teaches you how to create a Personal Prosperity Plan, get deeply emotionally committed to the plan, and take consistent action toward implementing the plan for improved sales and business performance.
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A proven system for rallying all of an organizations’ employees around a new vision and ideas for making the vision stick.
When something at work isn’t going smoothly, managers struggle with what part of the problem to tackle first. Do they start with cost reduction? Or should they go for process improvements first?
The book outlines a process for engaging all employees to buy-in to an improved vision of an organization’s new and improved future.
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Allyship Actually exposes the problems that arise from a patriarchal or narrow-minded work culture. It tells the story of professionals in multiple industries where they are confronted by male dominance or discrimination. We see how characters become allies for each other to support personal and professional development.
This book will guide the reader to question and improve their own behaviors to act as allies to everyone in all aspects of their lives, regardless of gender, self-identification… Read More
60% of A+ players who move to management are ready to quit within their first 24 months.
With little to no preparation, performers get moved into leadership roles and are expected to thrive—but the opposite happens:
They struggle to manage the people who used to be their peers.
They follow the bad examples of their predecessors.
They fight to keep up with the increased workload, responsibilities, and admin work.
They end up feeling like failures.
But it doesn’t have to be that way. Perform… Read More
Great leaders know that cultivating people and teams is the key to sustained results, and in this book, Jan Salisbury equips leaders with the know-how and best practices of professional coaches to lead others through the coach approach.
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An indispensable look at the next frontier of technological advancement and its impact on our world.
Generative AI is rewriting the rulebook with its seemingly endless capabilities, from crafting intricate industrial designs, writing computer code, and producing mesmerizing synthetic voices to composing enchanting music and innovating genetic breakthroughs. In Generative AI in Practice, renowned futurist Bernard Marr offers readers a deep dive into the captivating universe of GenAI. This compr… Read More
A must-have for facing the coronavirus threat, Robert A. Clark’s new book reveals what you should do to mitigate the risk, and limit the damage, of pandemic incidents. The book builds on the themes introduced in his 2016 title Business Continuity and the Pandemic Threat – Potentially the biggest survival challenge facing organisations, focusing specifically on the COVID-19 pandemic.
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Project managers are under increasing pressure to deliver more with less time and fewer resources. The pace of change is relentless, with technological opportunities far beyond what we imagined a decade ago.
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The Art of Cyber Security – A practical guide to winning the war on cyber crime is a finalist at The National Cyber Awards for The Cyber Book of the Year 2022 category.
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Thousands of organizations worldwide are reaping the benefits of implementing the ISO 9000 quality management standard.
Learn how you can implement ISO 9000 to maximum effect for your organization.
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Career development is no longer a case of climbing the corporate ladder.
The world of work has changed dramatically in the past decade – and so have our expectations. Changing jobs, roles, locations, sectors and careers is becoming the new normal. Furthermore, the shift to remote working due to the COVID-19 pandemic has dramatically altered the work landscape and, for many, has led to reflection and a desire for a career change.
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Recommended textbook for the UK Open University’s postgraduate information security course and the recommended text for all IBITGQ ISO 27001 courses
In this updated edition, renowned ISO 27001/27002 experts Alan Calder and Steve Watkins:
Discuss the ISO 27001/27002:2022 updates
Provide guidance on how to establish a strong IT governance system and an ISMS (information security management system) that complies with ISO 27001 and ISO 27002
Highlight why data protection and information security … Read More
Understand how organizations think, plan, and deliver on the resilience ‘mission’ and how they should adapt when challenges arise.
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Ideal for information security managers, auditors, consultants, and organizations preparing for ISO 27001:2022 certification.
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Winner of “Best Cyber Book of the Year” at The Real Cyber Awards 2023!
The book will give you a good understanding of the fundamentals of cybersecurity and resilience, without tying them to specific standards, frameworks, or solutions, and provide an excellent starting point for any cyber resilience implementation project.
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Buy this book today and understand how to maximise the benefits of the CISO’s role in your organization!
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ISO 27001 is one of the leading information security standards. It offers an internationally recognized route for organizations of all sizes and industries to adopt and demonstrate effective, independently verified information security.
This book will help you understand:
How ISO 27001 and ISO 27002 can benefit your organization
The requirements of ISO 27001:2022 and ISO 27002:2022
The ISO certification process
Key terms and definitions used within these standards
The PCI DSS (Payment Card Industry Data Security Standard) is at v4.0. The withdrawal date for v3.2.1 is March 31 2024. Many organizations around the world – particularly those that fall below the top tier of payment card transaction volumes – are not yet compliant with the latest version.
This book:
Explains the fundamental concepts of PCI DSS v4.0
Is a perfect quick reference guide for PCI professionals, or a handy introduction for new staff
Covers the consequences of a data breach
Descri… Read More
“The Wealth of Nations” by Adam Smith revolutionized economic thought and remains a cornerstone of modern economics. In this seminal work, Smith explores the principles of capitalism, arguing that free markets, competition, and self-interest drive economic prosperity. Smith’s insights into the division of labor, the invisible hand of the market, and the role of government intervention continue to shape economic policy and theory to this day.
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#1 New Release in Sales & Selling Techniques
Never be at a loss for words again!
The secret to generating referrals and transforming personal introductions into new clients boils down to two key traits: confidence and fluency.
It’s all about mastering what you say – and how you say it – in a manner that inspires action while remaining completely natural and authentic to your personal communication style.
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